June 2024 Spam Update Rolled Out by Google

June 2024 Spam Update Rolled Out by Google

Google has recently released its core update of June 2024, which is considered a shift in the company’s norms to reduce spam on the search network and enhance the quality of search results. It is thus important for website owners and SEO professionals to regularly...
Google’s Approach to Content with Heavy Affiliate Links

Google’s Approach to Content with Heavy Affiliate Links

Within the realm of online marketing, affiliate links are an effective instrument. They assist marketers in reaching new audiences and enable content providers to get paid commissions for recommending goods or services. But every marketer and content creator should be...
How to Do a Competitive Analysis in Digital Marketing?

How to Do a Competitive Analysis in Digital Marketing?

Before planning, most businesses analyze competitors’ digital marketing. This helps learn from their successes and mistakes. Understanding their strategies guides effective marketing initiatives for your own business growth. By avoiding their errors and adopting...